Saturday, November 21, 2009

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A Balanced Assessment of the Criticisms of Engaging Social Media:

Determining the advantages and disadvantages of particular activities for people and organizations is an important task. Why else would education, books, think tanks, and presidential debates exist. I thought fleshing out my personal experience with the advantages and disadvantages might be instructive in determining “the truth” about social media, web 2.0, and blogging technologies.

Advantages of Social Media

• Democratization of media.
• Relationships and conversation.
• Creativity and re-mix culture.
• Embrace your passion and identity.
• Community, sharing, and connecting.
• Increase transparency in government and organizations.

Criticisms of Social Media

• Lots of great content still gets overlooked. Current lack of good filters creates problems finding the best content.
• Writers have problems delivering content consistently.
• Anonymity can engender polarization and hate.
• Information overload and social networking overload.
• Work/Life balance is hard to achieve.

As society and technology moves forward we stand at a watershed moment and history, so it is vitally necessary to stop and think about our societal trajectory. Thoughts? Did I miss an advantage or disadvantage?

How you can learn more or learn how to make your corporate blogging efforts more strategic and productive:

If you liked this post you might be interested in a more comprehensive criticism of social media which suggests that its a little early to drink the social media and web 2.0. Alternatively, if you want to strategically blog or productively use social media and web 2.0 tools which addresses many of these concerns, you should check here. Finally, the problems with the traditional social media agency.

Advantages and Disadvantages of Social Media Part II: The Risk of a Web 2.0 Bubble

This presentation by Dave in January of 2008 outlines the economics and cultural stresses which might cause one to be wary of the web 2.0 wave, and as a very astute venture capital investor he ultimately concludes with a happy future for the world of Web 2.0:

Web 2.0 is Dead; Long Live Web 2.0!<div style="font-size:11px;font-family:tahoma,arial;height:26px;padding-top:2px;">View more presentations from Dave McClure.</div></div>

(image credit: pikkus)

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